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Social and Mobile Collide at WOMMA Wine Wednesday

Context Optional partnered with WOMMA to host our first Wine Wednesday event yesterday. We’re big supporters of WOMMA and their mission to further the practice of word of mouth marketing. The non-profit represents marketers, researchers, service providers and agencies and is helping to pave the way for our industry. We were excited to join forces with them last night.

Five Ways for Brands to use Twitter Lists

Twitter recently announced lists, an easy solution for adding a group of your brand’s favorite to your Twitter page. Lists are like bookmarks on your browser, or a blogroll on your blog, but for your brand on Twitter allow you bring relevant brand related content to your Twitter page.

The Untimely Demise of MySpace?

With all the talk of Twitter and Facebook slowly taking over the world, we’ve all seemed to forget about MySpace. Many of us don’t even equate MySpace with social networking as we once did. It seems as though MySpace is now just a place for musicians and advertisements.

The untimely demise of MySpace?

With all the talk of Twitter and Facebook slowly taking over the world, we’ve all seemed to forget about MySpace. Many of us don’t even equate MySpace with social networking as we once did. It seems as though MySpace is now just a place for musicians and...

Social Media: A Tool Not a Distraction

Social media can seem overwhelming. Trying to keep up with what your friends are doing on Facebook, following experts on Twitter and reading up on blogs can be time-consuming. Once you’ve exposed yourself to the social sphere and are just as addicted as everyone else, it’s important to strike a balance between work and social life.

Social media: a tool, not a distraction

Social media can seem overwhelming. Trying to keep up with what your friends are doing on Facebook, following experts on Twitter and reading up on blogs can be time-consuming. Once you’ve exposed yourself to the social sphere and are just as addicted as everyone else,...

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